Jimmy Choo celebrates the launch of its new store with a cocktail in Mumbai

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Global brand of luxury accessories. Jimmy Choo held a celebrity-studded cocktail party in Mumbai at IF.BE, the former ice factory. the party celebrated the launch of the new exclusive outlet of the Jimmy Choo brand at the recently opened Jio World Plaza in the metro.

Ananya Panday at the Jimmy Choo party in Mumbai – Photo by Virgile Guinard

the event was held in collaboration with ID and welcomed Bollywood celebrity and brand ambassador Ananya Panday as a special guest, the brand announced in a press release on November 30. Other notable guests at the evening included Osman ahmed, anita Chibba, Mouni Roy, Tania Shroff, Arushi Merha, Nida Merchant, Nina Shah, Sanjay Garg, AD Singh, Anjali Patel Mehta and Suhani Parekh, among others.

IF.BE’s fusion-style architecture was illuminated in purple light and the Jimmy Choo logo was illuminated on its walls as the worlds of Mumbai’s fashion, culture and arts came together to celebrate the store’s recent opening . Local DJs Nida Merchant and Nina Shah provided the evening’s soundtrack and guests danced and enjoyed the atmosphere in many dresses accessorized from the brand’s latest collection.

Guests at the Jimmy Choo evening – Photo by Virgile Guinard

Jimmy Choo was founded in 1996 and is known for its high heels and opulent aesthetic. the global luxury brand also sells bags, accessories and fragrances and is today led by CEO Hannah Colman and Creative Director. Sandra Choi. the company is listed on the New York Stock Exchange under the symbol CPRI as part of the global luxury fashion group Capri Holdings Limited.

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