Perfume refill stations in stores: perfume refill station

More and more perfume brands are helping consumers replenish their favorite fragrances and reuse beautiful bottles with refillable systems, and the Perfume Shop and L’Oréal recently debuted the first multi-brand perfume refill station in the UK. This in-store refill station is located inside the Perfume Shop’s Victoria Center in Nottingham and is a place where shoppers can refill scents from brands such as YSL, Prada, Lancôme, Armani and Mugler.

Bottles of 30ml and larger from select brands can be replenished at the fragrance station and for their efforts, consumers will be rewarded with a 29% savings.

According to the Perfume Shop, demand for refillable fragrances is growing and this in-store station helps make them more accessible. At the base of the units there is also an exclusive place for recycling.