Youth Backpack Capsules: skybags

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In a dynamic move to captivate the youth of India, Skybags, a prominent brand of House of VIP Industries, has introduced ‘Archies Backpack Collection’. This collaboration is not only a nod to the long-awaited Gen Z-focused film, but also a redefinition of style and innovation in carrying accessories.

Inspired by the upcoming Netflix original film ‘the Archies’, these modern backpacks are designed to respond to the interests, functional requirements and style preferences of the Generation Z demographic. Known for its youth-centric approach, Skybags has aim to infuse elegant style and sophistication into the daily lives of young Indians through this collaborative collection of backpacks.

“This partnership with the Archies is a notable step in our journey to engage more deeply with the youth of India. […] ‘Skybags x Archies’ represents the perfect blend of style and sophistication, offering a unique and modern product range that deeply resonates with the spirit of youth,” said Praful Gupta, Vice President, Marketing, VIP Industries.

Image Credit: Bags of Heaven

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