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During the Consumer Electronics Show keynote, L’Oréal Groupe CEO Nicolas Hieronimus revealed the AirLight Pro, winner of the CES 2024 Innovation Award. This next-generation hair drying tool was designed with input from professional stylists to meet the needs of beauty professionals and at-home consumers, and features innovations developed in partnership with Zuvi, a hardware startup established by leading drone engineers and scientists.
AirLight Pro is a CES 2024 beauty innovation that harnesses infrared light and wind technology to dry hair quickly in a way that leaves it visibly softer and more hydrated. This fast-acting hair dryer optimizes heat flow for different hair types while consuming less energy compared to leading premium hair dryers.
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