11 Unique Makeup Trends You’ll See Everywhere in 2024

Thanks to social media, makeup trends tend to come and go quickly these days. However, there is still freshness in the New Year that inspires many to try something different and drives new trends, and in 2024 we will see a mix of viral sensations and classic beauty.

As the new year arrives, so do the trends. This time, we are prepared for anything, from precisely placed contour backed by science to something as simple as a really good red lip. Sometimes new and classic come together, which is why we can combine timeless styles with modern techniques and innovative gadgets to achieve the perfect look.

If you’re looking to upgrade your beauty routine a bit, look no further. While the possibilities of what will trend throughout the year are endless, we’ve compiled at least 11 makeup trends we expect to see everywhere in 2024 according to red carpet appearances, internet fadsas well as fashion and beauty trends. Scroll to find your new look.

frozen face

In 2022 and 2023, the icy eye shadow look caused a sensation thanks to the Year 2000 resurgence. In 2024, we will take it to the next level. Now, expect the icy, dewy look to extend to your cheekbones, nose, and even your collarbones. You may have already noticed that this style is gaining popularity with the mermaid trend and Hailey Bieber”sugar plumLook, so get ready to see even more and recreate it yourself. Take some inspiration from the-playlist-of-her-life” target=”_blank”>snow tub herself and simply looks for a cool-toned highlighter, and do get excited.

something blue

According Pinterest, blue makeup is expected to continue trending well into 2024. the “blue eyeshadow aesthetic” saw a 65 percent increase in searches, while the aquamarine makeup look saw a 100 percent increase. hundred. From siren trend in summer 2023, it makes sense that we continue with one of its main components in 2024. Get ready to have some blue!

Douyin Makeup

Douyin Makeup continues to take charge of FYP since he became one of the most popular searches related to beauty on Google in 2023. Douyin-inspired makeup techniques are now starting to translate off-screen and onto red carpets, runways, and more. To get in on this trend, simply incorporate doll blush, clumped lashes, and plenty of shimmer into your makeup routine.

Strawberry Makeup

Minimalism had its moment, but now we take it a step further. the-strawberry-girl-makeup-trend” target=”_blank”>Strawberry makeup It’s the perfect compromise. Simply add a strawberry blush and lip to your simple concealer and mascara routine, and you’re done! If you’re really ready to go further, you can also add freckles to the mix! Strawberry makeup has already been approved by celebrities like hailey bieber as well as with-a-dior-lip-glow-shade-made-just-for-her” target=”_blank”>Jisoo and the-strawberry-girl-makeup-trend” target=”_blank”>Jennie from BLACKPINKso it is not surprising that he was one of Google’s most popular makeup-related searches in 2023.

Red lips

Red lips will always be a classic and lately the look has been taking over our feeds as celebrities, models and influencers have been seen wearing them. It works perfectly with minimalist eye makeup but also with bold smoky eyes. After all, that’s why it’s a classic.

two tone lips

We’ve always put different colors on our eyelids, so why not our lips? As demonstrated by stars like Cardi B, who used a red gloss outlined by a much darker lipstick, choosing two starkly contrasting colors for your lips can add an extra element to your makeup look. It is definitely catching people’s attention because the dark lip liner was one of the most popular makeup searches on Google in 2023. To try this look yourself, simply opt for a darker contour or take it to the next level by using different shades on your upper and lower lips. Maybe you’ll even go all out and retort Rosalía’s five-step lip routine.

Golden Hour Walking

By now, we all know that sunset is the best time to take selfies. But why wait when you can recreate? Take note of Sabrina Carpenter and opt for shades that illuminate your face like a sunny afternoon all day long.

Barely visible base

In 2023, cloud skin He took control. We expect to see elements of the style in 2024, but in a more subtle way. We’re cutting back a bit and opting for simple but glamorous looks, so achieving a foundation that looks like you’ve barely tried it on is key. Choosing a minimalist foundation and concealer is the first step to achieving this, and using a makeup spatula will give you the perfect finish.

Precise contour

Over the years, we’ve loved a good contour trick. However, at times, we have all flown too close to the sun; In this case, we have placed the outline too high on the face. But, thanks to TikTok makeup gurus and dermatologistsWe learned the best ways to apply it based on our face shape in 2023, so we’re ready to start 2024 with a precisely placed contour.

Nostalgic makeup

Speaking of precise contours, get ready for a few more blasts from the past. By now we are all very aware of the fact that the trends of the 1990s and 2000 They have returned. However, our nostalgia kick isn’t over yet! We are now also starting to gravitate towards the 2010s. In 2023, we see the resurgence of the heavy contour, matte foundationand milk makeup (which was another of the most popular searches on Google). We expect these styles to maintain their popularity in 2024 and anticipate some new resurgences. Maybe thick eyeliner?

shiny lips

However, some things will remain in the 2010s. Apologies to matte lip enthusiasts, but it looks like glossy lips will continue to reign supreme. In 2023, we saw celebrities, influencers, and makeup artists double down on their affinity for bright lips, to the point that a the-best-tiktok-viral-bunny-tongue-lip-glosses” target=”_blank”>rabbit tongue It went viral because it seemed like the perfect shade of glitter. AND according to the numbersGeneration Z loves it, so here’s hoping lip gloss stays in style for at least a little while longer.