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GH Bass presents its Stepping Out campaign for Autumn/Winter 2023. the marketing campaign once again focuses on creative people showing off GH Bass styles on the streets of London. It follows various personalities, including a stylist, editor, artist, actor, film producer and DJ, exemplifying the brand’s integration into various creative vocations. This will undoubtedly make the brand more personal and capture the attention of younger consumers.
the Stepping Out campaign features a diverse cast, ranging from recent LAMDA graduate actor and writer André Larnyoh to independent artist Leah Muscat and fashion professional Natalie Zannikos. Marketing materials emphasize the growing demographic that embraces GH Bass silhouettes in their everyday style due to their fashion-forward exterior and comforting qualities.
Image credit: Low GH
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