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As a gesture of thanks to the devoted community of Los Angeles, the LA Bike Life Crew took to the streets and distributed new pairs of the Air Jordan XI Retro. This act of generosity is a heartfelt way to reciprocate the support the brand has received from its local fans. Beyond its intelligent marketing strategy, this initiative has an important social impact, coinciding perfectly with the Christmas holidays. the shoes were hand-delivered to people and places that have special meaning to the team, adding a personal touch to the community outreach.
the redesigned shoe takes inspiration from the famous DMP colorway, with gold Jumpman logos elegantly affixed to the heel. For an extra touch of class, the shoe has a soft satin lining around the collar and shiny patent leather on the mudguard.
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